Value is built before a sale is ever considered

The things that make a business valuable to a buyer are the same things that make it better to own today.

Owners often wait until they want to sell to think about value. By then most of the levers are gone.

The drivers are boring and durable

  • Recurring or predictable revenue.
  • A team that runs the business without you.
  • Clean books a buyer can trust.
  • Low customer concentration.

Build them for yourself first

Every one of these makes the business calmer and more profitable to own now. Exit readiness is just good management with a longer horizon.

← All value & succession